If you price your home too low you could loose out on a lot of money, too high the outcome isn't pretty either. Realtors® have many duties and responsibilities, but pricing your home is at the top of the list. A Realtor® will analyze recent sold homes in your area "comps" to see where yours should fit in and will advise you accordingly.
A Realtor® should provide you with a comprehensive marketing plan detailing the steps to get your property sold. Some items on the plan may include home staging, professional photographer, open houses, etc.
Don't be afraid to ask agents you meet with a variety of questions to assess whether they are right for you. Some questions to ask a prospective agent are: Is this your full time job? How many homes have you sold in this area? Will I be working directly with you or another person? Are you a member of the National Association of Realtors®? (Realtors® must abide by NAR's Code of Ethics)
Selling a home takes time, knowledge of marketing trends, and negotiating skills. The market is shifting everyday and a licensed Agent will adjust the marketing according to those trends. Once a buyer is found, the Realtor® will negotiate counter offers, track the paperwork, and generally help you through the most nerve wrecking part of the process; inspections, repairs, and the loan process.
Listing Agents don't receive a dime unless your home gets sold. Part of the commission is split between the Listing Agent and the Buyers Agent. For every hour an Agent spends with you, they spend an average of 9 hours behind the scenes working on your behalf.